What’s the Right Kind of Website Design for Your Business?
Your visitors take less than 7 seconds to look at your website before making a decision whether to stay or to bounce. Therefore, choosing a website design that creates a favourable first impression on your audience is vital if you want your website to attract traffic and sales.
As the business owner who knows your business, your involvement in the design process is crucial. A professional website design Chester company will actively seek your inputs at every design stage to create a website that fits your requirements exactly.
Here are some website design options to consider for your new website.
Minimalist Approach
This design does not include 3D elements or other effects. It is straightforward, with content sections clearly set and easily visible to readers. Websites feature subdued colours and a contemporary look. Your website design agency in Chester may recommend this design if you are looking for a formal look, a quick-loading website, and faster navigation.
Open Design
This is a popular design that eliminates the usual borders seen at either end (left and right) of a website. The borderless design gives the viewer a sense of vastness and novelty. The lack of borders is also helpful if you have numerous menu options.
Open design works well if you are planning a responsive website—a website that fits the screen size on which it is displayed. The design is also efficient if your website involves heavy graphics.
Hero Image Design
This design features a whole screen of images as the background. You can choose to have a static image, which means there will be no text accompanying the image. This design is ideal for purely physical product-based websites and for heavily image-based businesses (such as hotels and real estate companies).
You could also consider using multiple images in a slideshow design or opting for a video background for greater audience engagement.
Avoid image-only design if your product/service needs supporting text to convey key information to your audience.
Long-Scroll Design
You get a one-page website that displays all key information related to your business. There is no shifting between pages or the frustration of losing your way through the website!
The right website design can make a powerful impact on your audience. With a professional website design guiding you, you can build an impressive online presence on the strength of your website.
Talk to Web Design Chester today for more information.
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